If you’ve ever pitched yourself to be on a podcast and gotten total crickets... this one’s for you. I’m spilling the tea on podcast pitches—the good, the bad, and the so-bad-I-hit-delete-before-I-finish-reading. As someone who has a background in public relations and has hosted this show for over two years, I get dozens of pitches every week. And honestly? Most of them are awful. So I created this episode to help you do better. I’m breaking down the 9 red flags that make me delete a pitch instantly. These are the things I see over and over again from cold pitches, especially the kind written by AI or PR agencies that clearly don’t know me, my show, or my audience. But don’t worry—I’m also sharing the exact steps to write a thoughtful, strategic pitch that actually gets a YES.

Welcome to the kickoff of the Summer Strategy Snack Series! These bite-sized solo episodes are designed to help you stay visible without burning out or touching your Instagram app all summer long (if you don’t want to). And this first one? It’s packed with 5 visibility strategies that don’t require a single piece of content. Yep, you heard that right. If you're craving ways to stay top of mind without posting, filming, or showing up with perfect hair, this is for you. These strategies are low-lift, high-impact, and rooted in relationship building — the kind of behind-the-scenes marketing that actually works.

Perfectionism. Productivity guilt. Rest as a reward (only after you're totally burned out). Sound familiar? This week I'm joined by the incredible Mindi Huebner—a certified clinical hypnotherapist, NLP practitioner, and subconscious success alchemist. She guides high-achieving women to rewire their subconscious so their success feels spacious, embodied, and rooted in self-trust—not urgency. This conversation is all about letting go of hustle culture. Mindy shares her personal journey of breaking up with the belief that "rest is lazy" and walks us through how subconscious identity drives 95% of our actions. We unpack how to start noticing your "achievement attachment," how to define success in your season, and why it's time to build your business with both ambition and authenticity.

This episode is raw and real. I'm not coming at you with a strategy drop or a polished script. I'm just here, sharing from my heart, because life handed me a hard stop and I couldn’t not talk about it. Two weeks ago, I was on fire—building, creating, riding a wave of momentum like never before. And then, in an instant, it all paused. A close family friend lost their 21-year-old son in a tragic accident, and it rocked me. It rocked all of us. So I hit pause. I cried. I hugged my kids tighter. I barely touched work. And yet...things kept flowing. New opportunities. Clients. Income. Magic. Even in the stillness. This episode isn’t about efforting. It’s about surrender. It’s about the duality of running a purpose-driven business while navigating very human emotions. And it’s about remembering that the world doesn’t stop when you do. Sometimes, it gives you exactly what you need.

If you're scared to pick a niche because you think it means saying no to opportunities, this episode is your permission slip to STOP being a generalist. I sat down with Mallika Malhotra, a brand strategist, AI innovator, and the powerhouse behind The Brand CEO. Malika shares how choosing a niche is actually your secret weapon for standing out and making more money. We talked about the fear of narrowing your focus, how to identify your true expertise, and the real cost of trying to serve everyone. Plus, you'll hear how AI can actually help you articulate your brand message so you're not stuck staring at a blinking cursor. Whether you're brand new or in a pivot, this conversation will give you clarity and direction to make your brand unforgettable. >> We Unpack: Why choosing a niche actually opens more doors Four pillars of Malika's Bull's Eye Branding Formula Red flags that you're too broad in your messaging How AI can help refine your niche and clarify your pitch Real-world examples of niche transformation How to test, tweak, and commit to your messaging

Let’s talk Google Ads—specifically for local businesses and storefronts that are wondering if paid traffic is worth the investment (or just a money pit). I’m joined by John Horn, CEO of Stub Group, who’s the go-to guy when entrepreneurs are tired of guessing whether their ad dollars are doing anything. John’s run more than 15,000 […]