If you host collaborations or work with affiliate partners, you know the drill. You build the swipe file, you send the Drive link, and half the people who said yes never actually promote. Dr. Destini Copp fixed that. She has Claude read a partner’s own emails and website, learn how that person writes, then build […]
You know that moment when you’re up at midnight building web pages, running project ideas through Claude and feeling incredibly productive… and meanwhile there are two real humans waiting for you to send a simple follow-up email that would actually make you money? Yeah. That’s where this episode went. I sat down with Laura Schoenfeld […]
Holly Haynes built seventeen AI bots for her signature program. Then she almost didn't share them. Here's what stopped her. When you package your expertise into a shareable AI skill, you have to hand over everything inside it. The transcripts. The client Q&As. The framework you spent years refining. Holly had poured all of Anti-Social School into hers, and when it came time to pass it to a client, she got nervous. Not because she was hiding anything, but because she knew exactly what it was worth. That's the conversation I wanted to have with her. Holly's a business strategist with a corporate tech background who's now baking years of experience into AI tools her clients actually use. She's one of our founding creators at wAIv, and she's doing the thing I think most expertise-based businesses are going to have to figure out. How do you use AI to get your clients better results without giving away the thing that makes you valuable, and without turning your program into a course full of videos nobody watches. What I love about her answer is how unglamorous it is. Her bots don't replace her. They handle the blank page so her clients show up to calls with ten options instead of "I don't know where to start."
AI called me out this month. And honestly? It was right. I took a detour when Fable 5 dropped and asked it to audit my business. Its verdict: I'm great at building, not great at shipping. If that stings a little for you too, you're in the right place. This episode is about cutting through the AI overwhelm and figuring out whether you're actually ready to build and sell AI products to your clients. Not "someday ready." Ready right now. I'm walking you through five readiness markers so you can score yourself honestly and figure out your real next move.
A Russell Brunson ad stopped me mid-scroll the other day. He validates a point I've been trying to make for months: AI has commoditized information. Your course content is now available to everyone for free. That's not a scare tactic, it's a shift, and the creators who adjust are the ones who'll win. The difference maker? Expert-backed AI: tools built on YOUR frameworks, YOUR guardrails and YOUR years of experience, not the consolidated garbage of the internet.
Only 3 out of 10 women in Reese Witherspoon’s book club were using AI regularly when she posted about it. That stat is staggering. This week’s episode is a little different. I sat down with my friend Stephanie Mitton on her podcast, Women Don’t Do That, to talk about the AI adoption gap between women […]